Under dramatically darkened skies, and in front of owners at the Bronco Off-Roadeo Texas, Ford introduced the 2024 Bronco Raptor Black Appearance Package. A mix of Shadow and Matte black exterior features, the new option package gives the Bronco Raptor’s go-over-any-terrain capability a sinister new look.
The Black Appearance Package comes with a striking Shadow Black painted roof complemented by matching mirror caps, a painted roll bar, and fender flares, all in the same shade, to create striking contrasts with the Raptor’s bold paint catalog. Bronco Raptor also comes with a Matte Black steel bumper, skid plate, and tow hooks.
“Customers choose Bronco Raptor for two reasons: its high-performance off-road capability and its distinctive appearance,” said Bronco Brand Manager Jason Hyde. “The Black Appearance gives them a look that stands out on any trail and under any sky, even a total solar eclipse.”
The Shadow Black painted roll bar is reminiscent of the contrasting roll bar on the sixth-generation concept Bronco SUVs and the painted skid plate comes in response to current Bronco Raptor customers who have painted the skid plates themselves. Unique Raptor body-side and hood decals round out the package’s $4,995 MSRP, which customers can order at the end of April 2024.
Current Bronco customers got the first look at the 2025 Ford Bronco Raptor Black Appearance Package during an owner-exclusive event at Bronco Off-Roadeo in Austin, Texas, at an appropriately dark time: under the backdrop of the April 8, 2024 total solar eclipse.
