The New Giulia is making their debuts. These award-winning model have won over the international community thanks both to the brand’s trademark excellence-perfect weight distribution, best-in-class driving dynamics, top-of-the-line technological and motor solutions-and to the timeless design which makes any Alfa Romeo vehicle a long-lasting “moving work of art”. Today, Alfa Romeo’s distinct take on the beauty of Italian design has been made even more seductive and contemporary on both models with stylistic interventions being made on their fronts to create a clear and strong family feeling with the Tonale. Standing out on the fronts of the New Alfa Romeo Giulia, the front grille, where the logo is positioned, and the lower grilles of the two main air ducts have been given a unique finishing which provides a contemporary reinterpretation of the famous and distinct “Trilobo” grille. In fact, the headlights are the main new feature on the front. Starting today the “3+3” lights make their debut on both models with new Full-LED Adaptive Matrix headlights. This creates both a strong family feeling with the Tonale and, at the same time, recalls one of the brand’s famous features which was introduced by the iconic Alfa Romeo SZ Zagato and the Alfa Romeo Proteo concept car.
The three modules make up the New Giulia’s unique frontline and supply daylight, a dynamic turn signal ensuring the best lighting conditions thanks to the introduction of two sophisticated technologies: the “Adaptive Front Lighting System”, which constantly adjusts the dipped beam headlights based on the speed and driving conditions, and the “Glare-Free High Beam Segmented Technology”, which in poor lighting conditions automatically detects both directions of traffic to avoid blinding the other cars; and finally the”Welcome and Goodbye” device, a function which turns on every time the driver closes or opens the car. All of this means more efficiency-in terms of duration and energy savings-and greater safety due to less stress on the eyes and increased driving comfort. The layout of the group of rear LED tail lights, which provide the perfect combination of style and sophisticated technologies, have also been made over to accentuate both models’ sporty souls. Specifically, the New Alfa Romeo Giulia has new tail lights in glass with a transparent finish.
The New Giulia is equipped with a fluid and intuitive Human Machine Interface (HMI) to keep all the functionalities at hand. Furthermore, the infotainment system guarantees contents, functionalities, and the “Alfa Connect Services” which offers a wide range of useful safety and comfort services designed to offer “Over the Air” updates. For example, the “My Remote” function includes various services like the possibility of controlling some of the vehicle’s functionalities (opening/closing of doors, flashing lights) from a distance via one’s smartphone/smartwatch. Starting today, NFT (Non-Fungible-Token) technology is available on the New Giuliao-a world exclusive in the automobile field which the Italian brand began on the Tonale and today is available on its entire lineup. The technology is based on the concept of the “blockchain card”, an encrypted and non-modifiable digital register where the main information on each car gets recorded. This distinctive off-board feature, which is easy to use and sustainable, further highlights the innovative character of Alfa Romeo. Based on the customer’s selection, the NFT generates a certificate where data on the vehicle’s life gets recorded.
The New Alfa Romeo Giulia is equipped with the most cutting-edge technology to ensure a comfortable and connected experience, while simultaneously providing the trademark pleasure of driving an Alfa Romeo. The most significant update can be seen in the instrument panel with its historic “telescopic” design. It includes the new, completely digital 12.3″ TFT screen, where one can access all the vehicle information and parameters related to the autonomous driving technologies. Moreover, the cluster can be reconfigured into three layouts: Evolved, Relax, and Heritage. Evolved represents the future of Alfa Romeo design and uses the central area of the screen, despite keeping its two lateral quadrants in place. Relax focuses on comfort, is free of detailed vehicle information, and goes without the two quadrants. Heritage is inspired by the brand’s iconic Sixties’ and Seventies’ models, with distinctive details like inverted numbers at the end of the speedometer.
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