Following on from its successful SUV offensive with the launch of C3 Aircross SUV and C5 Aircross SUV – with 300,000 and 200,000 sales respectively – Citroën is ready for the next stage in the rollout of its product strategy, focusing firmly on the hatchback market. With more than 1,700,000 cars sold in Europe in 2019 – nearly 11% of total passenger car sales – the compact hatchback segment is significant within the European market. With a unique and bold identity, New ë-C4 and New C4 present a new concept at the heart of the compact hatchback segment. With its elevated and assertive posture, the new body shape combines the elegance and dynamism of a hatchback, while subtly adopting certain SUV design forms for added strength and character. Aerodynamic and fluid, the design features new LED V-shaped front and rear lighting signatures, and a new expression of style that is more assertive, muscular and dynamic. The warm and high-tech interiors instantly express well-being, comfort and modernity. Each customer will be able to configure their car to suit their preferences, with 31 exterior colour combinations and six ambiences inside the cabin.
New ë-C4 and New C4 represent Citroën’s new-generation compact hatchback, inspired by customers and their various ways of driving. 100% electric, petrol or Diesel powered, surpassing expectations for the segment, while offering a modern concept that is full of character, New ë-C4 and New C4 have all the qualities needed to shake up standards in a segment that is already in the process of reinventing itself. New ë-C4 is the fifth vehicle in the brand’s electric offensive. In effect, New C4 offers customers the comfort of choosing between three types of efficient and high-performance powertrain: 100% electric 100 kW (136 hp) with a WLTP range of 217 miles (350 km), Euro 6d petrol engines from 100 hp to 155 hp and Diesel power from 110 hp to 130 hp. New ë-C4 and New C4 herald a new stage for the Citroën Advanced Comfort® programme, offering all-round comfort with a focus on every aspect of on-board well-being. Suspension with Progressive Hydraulic Cushions® and Advanced Comfort seats deliver driving comfort.
Travelling comfort is enhanced by generous interior space, including “Best in Class” rear knee room, clever storage compartments and Smart Pad Support Citroën™. Comfort of the mind arises through a soothing and luminous atmosphere with warm materials and the electric panoramic sunroof. Comfort of use comes from the 20 driving assistance technologies, including Highway Driver Assist – a level two semi-autonomous driving system – and six connectivity technologies. The serenity is amplified further on New ë-C4, which adds all the benefits of ë-Comfort: silence, smoothness, ease and pleasure of use. The front end, with its V-shaped signature lighting, incorporates Citroën’s new aesthetic design, as previewed on CXperience, Ami One and 19_19 Concept cars, and as featured on New C3 launched earlier in 2020. The styling is a natural development of Citroën’s previous front signature with its double-stage headlights and chrome chevrons stretched across the entire width of the vehicle. In this new and unique iteration, the chevrons extend to the daytime running lights at the top and now to the headlights at the bottom. This serves to highlight the 100% LED “Citroën LED Vision” lighting technology with LED daytime running lights and headlights with three LED modules. LED fog lights, combined with colourful surrounds, complete this innovative and high-tech front end.
The aerodynamic profile offers generous volumes emphasised by soft and muscular lines to give the impression of power, perceived robustness and character. The large 690 mm diameter wheels and tyres particularly stand out thanks to the elaborate design on the 18-inch alloys that are available at the heart of the range. Well-positioned at the four corners of the vehicle, they provide reassurance and underpin the body’s posture. Matt black wheel arches – linked to the front and rear bumper skirts, and Airbump® trim with coloured inserts – energise the body shape and suggest protection and robustness. Chrome window weather strips, and new door mirrors with a modern and elegant design, add poise and refinement. The bonnet is high and horizontal – and features same concave shapes as C5 Aircross SUV – contributing vigour, strength and robustness. New ë-C4 and New C4 has an energetic and assertive attitude. The front bumper has a matt black lower skirt for durability in the event of minor impacts. The air intake grilles use a “macro chevron” pattern similar to that used on the Ami One and 19_19 Concepts, illustrating the attention to detail on these new models.
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